Friday, June 27, 2014

SM Woman Fashion Show Holiday 2014


If you're into fashion, I'm sure you've heard that the Philippine Fashion Week Holiday 2014 was held on the last week of May (some of you might even have gone to the fashion shows). I was invited to attend the SM Woman VIP Cocktail Party where we had the chance to watch a preview of the collections that would be showcased on the runway.

Click the button below to see what happened during the event.


Hosting the cocktail party was television host and model Teresa Herrera.

These are the collections that were showcased during the fashion show:

WINDOWPANE CHECKS. Timeless black and white goes geometric with graphic simplicity.

NEW AGE DIGITAL. These are prints that jump from techie tablets to the runways - randomly positioned geometric shapes juxtaposed with spliced patterns create a riveting montage for a variety of occasions.

NEOPRENE. Capture effortless luxe with lightweight style and uplifting breathability. Mid-length dresses provide a clean, minimalist vibe for strong looks with premium feel.  


After the short preview at the cocktail party, a toast was given to SM Woman's versatile and dynamic collections!


Now, let's move on to the real fashion show. (Here are the rest of the collections.)

RESORT. From beach to cabana and beyond, resort rules with feminine watercolor prints on light chiffon, and tropical and abstract patterns on robes and loose harem pants.


INDUSTRIAL GRAPHICS. Swirled marble and granite, grayscale graphics, scratchy patterning, and disrupted checks highlight new ways to celebrate industrial style.


ARTISTIC FLORAL. Hand-drawn floral patterns emphasize illustrative techniques in appealing painterly blooms. Artful splashes of color and life bring a vibrant look to party wear with elegant flair.


The show-stopping finale!